November 5th, 2008
Richard Branson, maverick marketer, madman and genius, has invited us into his kingdom. Well, allowed us to dip our toe anyway. As of yesterday, Tap’d can be found in the Virgin Cafe cooler in Union Square; the first mega-store to take a risk on the local boys. We couldn’t be prouder.
Posted in Tap Water, Tap'd NY | No Comments »
October 29th, 2008
ABC asks the question, with bottled water coming up less pure than the underdog tap, should bottles wear labels disclosing contaminants? That might be a problem for some. Not us though, we start with the good stuff and we’re happy to be honest about it.
LINK: ABCnews.
Posted in Tap Water | No Comments »
October 24th, 2008
Some time back our favorite TV hots claimed he’d created the finest tap water in a bottle, something he was calling Aqua Colbert. Seeing as truth is his thing, we figured it was time to give him a taste of the real-deal. We wrote. We called. We even distributed bottles to everyone on line for [...]
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September 19th, 2008
Well, almost (Gelman, get on your game man). Bottom line: Regis proves our point, why ship global when you can drink local.
Posted in Fiji, Tap Water, Tap'd NY | 1 Comment »
September 17th, 2008
The challenge has been laid out: It’s ime for a taste test, a showdown old west style between Aqua Colbert, Tap’d, and the rest… Hey Colbert, we’ve sent the emails and dialed your people. Aren’t you man enough to answer the call?
No, really though, we’ve gone through the conventional channels and heard nothing. If [...]
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September 16th, 2008
It’s official, New York City tap water beats out 150 other communities to win state-wide tap taste test…
Someone outta bottle this stuff!
LINK: NYSUN.com.
Posted in Tap Water, Tap'd NY | 4 Comments »
September 8th, 2008
Our street team makes their first outing spreading the truth one bottle at a time. How? By refilling people’s spent bottled water bottles with good ol’ fashion New York City tap, of course.
This is just our first time out, expect to see the daring duo anywhere people might be with bottle, but without drink. It [...]
Posted in Tap Water, Tap'd NY | 17 Comments »
September 6th, 2008
It’s a picturesque water-source… but who’s tapping into it?
Hint, it’s not in Fiji.
And it’s no where near Voss.
They don’t speak French there, and it’s a far cry from Poland.
Give up? That’s New York’s finest, the Ashokan. When New York City gets thirsty, this is the glass in which we dip our straw.
Posted in Tap Water, Tap'd NY | 18 Comments »
September 1st, 2008
There’s nothing wrong with tap water — we love it — but if you’re filling bottles from the tap, Johnny Law expects you to be honest about it. Hey Coca-Cola, doesn’t it feel good to tell the truth about your water? We think so.
LINK: WHATSPOPPIN.NET
Posted in Dasani, Tap Water | 9 Comments »
August 28th, 2008
What do you get when you cross two guys in homemade Ghostbuster costumes, a love of tap water, and backpacks loaded with New York’s finest? The world’s smallest, but smartest street team. We’re almost ready to put them in the street (we’ve just got a bit more sewing to do). Bottom line though: Come a [...]
Posted in Tap Water, Tap'd NY | 3 Comments »
August 25th, 2008
It’s everything we’ve been saying and then some. “20/20″ took five bottles of national brands of bottled water and a sample of tap water from a drinking fountain in the middle of New York City and sent them to microbiologist Aaron Margolin of the University of New Hampshire… you’ll never guess what they turned up.
LINK: [...]
Posted in Tap Water, Tap'd NY | 15 Comments »
August 21st, 2008
Watch the clip for a better understanding of the problem… then do the right thing the next time your bottle’s on empty.
Posted in Tap Water, Tap'd NY | 7 Comments »
July 20th, 2008
Watch for yourself; starting with tap water is healthier, safer, and smarter!
Posted in Tap Water, Tap'd NY | 4 Comments »
July 17th, 2008
Quick, it looks like we probably ARE going to make the shirts… but we need a little design help. Think you’ve got what it takes? Send your best I HEART NY H2O designs to t-shirts at truthinhydration dot com. If yours makes the cut we’ll send you a sweet $200 check. Refreshing, right?
Posted in Tap Water, Tap'd NY | 1 Comment »
July 3rd, 2008
Gothamist, our favorite New York City blog, has the full story. Bottom line though: When it comes to New York tap water, everyone’s a winner!
LINK: GOTHAMIST.COM
Posted in Tap Water, Tap'd NY | No Comments »
July 2nd, 2008
Our good friends, and fellow crusaders, Tappening cross the 4,ooo,ooo views mark. We couldn’t be more proud. Keep up the good work.
LINK: TAPPENING.COM
Posted in Tap Water, Tap'd NY | No Comments »
July 1st, 2008
Nothing but the facts people. Read the article. Soak up the truth!
LINK: NEWSOK.COM
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